Farzad Shafai Portfolio

Logos

Here you can find a selection of logos that I have designed over the years. For some of the clients I only designed a logo, for some a complete brand identity.

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reloTrack

reloTrack is a startup app that helps in relocation of industrial machinery. I have been working on its complete visual identity for two years. The idea for this logo came to me at 3am just as I was getting ready to go to bed.

I had to fire up my computer and pour it into the screen before I could sleep in peace!

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Centroid IT

Sometimes everything just falls into place, and sometimes it doesn't.

There are projects where, for some reason, the requirements are not communicated properly and feedbacks are vague and confusing. You end up going back and forth with different ideas and suggestions in the hope that one of them will hook.

The following is an example of such projects. See if you can guess which one is the final logo that got approved.

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Beauty of Steel

Viktor Macha is a photographer that has been photographing steel industry for many years and presents them in his project called Beauty of Steel.

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High Cliff Homes

High Cliff Homes is a Canadian construction company. I will show two alternatives which will hopefully show the thought process.

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Dream Syrup Film Productions

I never limit myself to one media. Vector is the obvious choice for logo design, but sometimes it doesn't give you the creative freedom you need for specific situations. I'm not afraid to break the rules and step out of the box for the sake of creativity!